The Entrepreneurs and Innovators of the Future Are in Flemingsberg

In Flemingsberg, innovators and entrepreneurs gather to take their ideas to the next level. This time, they met during an intensive pitch workshop, organized by us at the foundation in collaboration with Venture Cup and pitching expert Malcolm Larri.

How do I convince and create engagement in just two minutes?
This workshop was aimed at those with a business idea who need to understand the key elements of building an engaging pitch. During the intensive session, participants had the opportunity to challenge themselves and find their value proposition – an offer that not only creates understanding but also sparks interest and meaning.

“Innovators need to become great communicators of the value of their work – no one else understands it better than they do. But unfortunately, people with the technical skills to innovate don’t spend enough time learning how to pitch that value, so many brilliant ideas do not receive the attention or funding they really deserve, and sadly never make it market” – Malcolm Larri, coach and pitching expert

Participants also had the opportunity to learn about the Flemingsberg Science Award IDEA, a regional competition that is part of Venture Cup’s national business plan competition, offering a chance to win 5,000 SEK and one month of free membership at Innovation Station Flemingsberg.

How Do You Build a Place Where More Organizations Want to Establish Themselves?

What is it that actually makes a company, research environment or organization choose to establish itself in a particular place? It is rarely just about premises or geography. Just as important are access to talent, networks, collaboration and a shared direction for the future. In Flemingsberg, a number of stakeholders are working together through Etableringskontor Flemingsberg to strengthen the area’s attractiveness and create the best possible conditions for future establishments. Pernilla Boström tells us more about the work, the goals and what we took away from a study visit to Lund and Malmö.

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